Mona Lucy, norville’s stencil portrait of Lucille Ball with MONA above and LISA below, in a gold bamboo frame on a white cinder-block wall next to a red brick building

Lake Oswego, Oregon

Thank you for stealing the Mona Lisa

The Concept

Mona Rosa, norville’s stencil portrait of Rosa Parks in glasses with her hair pinned back, MONA above her and LISA below, in a gold bamboo-style frame

Ever notice that whenever there’s a heist to steal a painting, it’s always the Mona Lisa? The idea was to bring the rush you get from stealing a priceless artwork to the people.

I make Mona Lisas and hang them in public but secluded spots. Each one just sits on a hook on the wall with nothing protecting it, until someone steals it and leaves a shadow where it hung. And voilà, you stole the Mona Lisa!

Once it’s stolen, the piece is complete.

Completing the Art

A Mona Lisa isn’t finished until someone steals it.

How it works

I paint a Mona Lisa, put it in a gold frame and hang it somewhere public. Next to it goes a small gallery card that says it’s okay to take it. The painting is only half of the piece. The other half is somebody deciding to lift it off the wall and carry it home.

Marcel Duchamp said a viewer finishes a work of art just by looking at it. This one asks the viewer to take it. More on Duchamp and the Creative Act.

If you took one

Then you finished it. The empty spot on the wall is your half of the work, and the piece is credited to both of us. We’ll probably never meet. Hang it up or give it away. It’s yours now.

The empty cinder-block wall where the prototype Mona hung, the day after it was taken, with a spray-painted corner mark left behind
Where the first one hung, the day after. The card is the one that hangs next to every Mona.

Mona Lisa as an idea

The Mona Lisa is not just a painting. It’s an idea. It started in August 1911, when someone carried it out of the Louvre.

Most people who know her face have never stood in front of the painting. They know her from copies, and the copies started piling up after 1911.

Original

Leonardo da Vinci started the portrait in Florence around 1503. The sitter was most likely Lisa Gherardini, the wife of a silk merchant named Francesco del Giocondo, which is why Italians call it La Gioconda. Leonardo kept working on it for years and never handed it over. It went with him to France, ended up in the royal collection and, after the Revolution, in the Louvre.

For a long time it was just a respected Leonardo in the Salon Carré. Critics liked it. Most visitors walked right past.

Mona Lisa, LouvreLeonardo da Vinci, c. 1503–1519, as it hangs today
The Mona Lisa in its gilt frame on a dark wall at the Louvre

Theft

On a Monday morning in August 1911, Vincenzo Peruggia, a handyman who had helped put in the museum’s protective glass, came out of a storeroom where he’d spent the night, lifted the panel off its hooks, slipped it under his smock and walked out. Nobody noticed for most of the day. The guards figured it was off being photographed.

Vincenzo PeruggiaParis police identification photographs from an earlier arrest, dated January 1909. His prints were on file when the frame was found, and nobody matched them.
Vincenzo Peruggia’s police identification photographs, profile and front view, signed Peruggia and dated 25.1.09
The empty wall in the Salon Carré after the Mona Lisa was stolen in 1911, four bare hooks between two framed paintings
The Salon Carré, LouvreAugust 1911, after the theft

The museum closed for a week. When it reopened, people lined up to look at four iron hooks. Kafka and Max Brod were in Paris that fall and went to see the gap. The face was on front pages for weeks; Apollinaire spent a few days in jail on suspicion, and Picasso was brought in for questioning. For two years the painting was only reproductions and rumor, and somewhere in there it became the most recognized picture in the world. Peruggia had it the whole time, in a trunk in his room in Paris. In December 1913 he took it to Florence and offered it to an art dealer, Alfredo Geri, who called the police. The painting came home with a story attached, and that story is a large part of why people still line up to see it.

Vincenzo Peruggia holding the Mona Lisa in front of the empty wall in the Salon Carré
Peruggia with the Mona LisaA later photomontage, set against the empty wall in the Salon Carré

In art, music and movies

A still from the 1966 film The Mona Lisa Has Been Stolen: a young man in a dark jacket and a woman in a Renaissance gown and headband stand on either side of a gilt-framed Mona Lisa
George Chakiris and Marina Vlady in The Mona Lisa Has Been Stolen, 1966

Pop art

Once she was the most famous face in the world, artists started borrowing her.

Music

In 1950 Nat King Cole recorded “Mona Lisa,” a ballad by Jay Livingston and Ray Evans written for the film Captain Carey, U.S.A. It went to number one and won the Oscar for best original song.

Nat King Cole in a dark suit and bow tie, smiling and gesturing toward a framed copy of the Mona Lisa hanging on a wall of portraits
Nat King Cole with the Mona Lisa, 1957

Books and movies

The cover of The Da Vinci Code by Dan Brown, with the Mona Lisa’s eyes showing through a torn red cover
The Da Vinci Code, Dan Brown, 2003

Dan Brown’s The Da Vinci Code turned her into a puzzle. The book opens with a murder in the Louvre, and one of the first clues is written on the glass in front of the Mona Lisa. It has sold more than 80 million copies worldwide, and the movie followed in 2006.

A few more books about the theft:

  • Vanished Smile: The Mysterious Theft of the Mona Lisa R. A. Scotti, 2009The 1911 theft and the two-year search, told as part art history and part detective story.
  • The Crimes of Paris Dorothy and Thomas Hoobler, 2009The theft set against Paris at the time, including the arrest of the poet Guillaume Apollinaire as a suspect.
  • The Day They Stole the Mona Lisa Seymour V. Reit, 1981One of the first full accounts of the heist, written seventy years after it happened.

Movies keep coming back to her too, usually as the thing in the heist.

  • Poster for The Theft of the Mona Lisa (1931): the painting beside a man in profile, with the title in big red letters and stars Willy Forst and Trude von Molo

    The Theft of the Mona Lisa, 1931

    Peruggia’s side of the 1911 job, filmed twenty years later.

  • Poster for The Mona Lisa Has Been Stolen (1966): a woman in a corset in front of a man carrying the framed Mona Lisa over a Paris skyline

    The Mona Lisa Has Been Stolen, 1966

    A French remake of the 1931 film, with George Chakiris as a young picture framer in Paris who plans the theft.

  • Poster for Glass Onion (2022): the cast lined up on a Greek island shore under the yellow Glass Onion title

    Glass Onion, 2022

    A tech billionaire borrows her for his private island, and she gets destroyed.

  • Poster for Masterplan (2026): Stanley Tucci and his crew in front of the Arc de Triomphe

    Masterplan, 2026

    Stanley Tucci plays an old thief planning one more job on the Louvre.

The New Monas

Why not just reproduce Leonardo’s?

Leonardo painted one woman, Lisa Gherardini, and for five hundred years hers is the face everyone copies. Duchamp gave her a mustache and Banksy handed her a rocket launcher, and her face stayed the same.

Mine keep the name and the gold frame and swap out the woman. Each design is a different woman, and each one gets a number. The one you have is one of them.

Yours has a certificate of authenticity attached to the back. Keep it with the piece, and please don’t post it online.

Register your MonaRegistration opens soon.

See all of Series One →

L.H.O.O.Q.

Close-up of the bottom rail of a gold frame, with L.H.O.O.Q. hand-lettered in black marker under the stenciled word LISA
On the bottom rail of every frame, yours included.

The letters are a joke you only get by saying them out loud. Read them one at a time in French and you’re saying the letter names: elle, ache, o, o, cu. Say them fast and they run together into a sentence.

L
elle
el
Elle
H
ache
ahsh
a ch‑
O
o
oh
‑aud
O
o
oh
au
Q
cu
kew, lips rounded
cul.

Word by word:

elle
she
a
has
chaud
hot
au
at the, in the
cul
ass

Literally it’s “she has a hot ass,” and it’s slang for being turned on. Cul is the vulgar word, nearer to arse than to bottom.

So Duchamp put a mustache on the most respected woman in painting and captioned her with a dirty joke that stays hidden until somebody reads it aloud. The frames use the same trick. Now you know what yours says.

Marcel Duchamp, L.H.O.O.Q.Rectified readymade, 1919. This version is annotated April 1942, with the mustache credited to Picabia and the goatee to Duchamp.
Duchamp’s L.H.O.O.Q.: a postcard reproduction of the Mona Lisa with a drawn mustache, the letters LHOOQ on a strip below, and handwritten inscriptions

FAQ

About the project

What is Thank You for Stealing the Mona Lisa?

An art project by norville in Lake Oswego, Oregon. He spray-paints stencil portraits titled MONA LISA, puts them in gold frames and hangs them in public places, next to a small gallery card that says it’s okay to take them. A piece isn’t finished until someone does.

Why the Mona Lisa?

Every heist movie goes after her, and since the 1911 theft she’s been the most copied face in art. Duchamp drew a mustache on her in 1919, and Warhol, Banksy and plenty of others have had a turn since. She came with a hundred years of context already attached.

Who are the women in the Monas?

Each design swaps Leonardo’s sitter for a woman from the last hundred years. Series One is Rosa Parks, Lady Gaga, Betty White, Lucille Ball, Taylor Swift and Beyoncé. The Monas page has the whole set.

What does L.H.O.O.Q. on the frame mean?

It’s a nod to Duchamp. Read the letters out loud in French and you’ll get the joke, which is a little rude. The L.H.O.O.Q. section has the translation.

Where do they get hung?

Public, quiet spots, mostly around Lake Oswego. Locations aren’t announced ahead of time. That would take the fun out of finding one.

How many are there?

The prototype went up first and was stolen within a day. Series One has six designs, each made in a small numbered run, with more on the way.

If you took one

Did I just steal a painting?

Technically, you finished one. Taking it off the wall is part of the work, so it wasn’t complete until it left with you.

Am I in trouble?

Not in the least, thank you so much!! It was hung there to be taken, and you took it. That was the arrangement all along.

Is it really mine now?

It is. Hang it somewhere with decent light, or pass it to someone who’ll appreciate the backstory.

What’s the certificate on the back?

Proof that your Mona is the real thing, with its number. Keep it with the piece, and please don’t post it online. A way to register your Mona is coming soon.

Can I post about it?

Please do. With stolen art, knowing where a piece ended up is half the story. Just keep the certificate out of the photo.

About norville

Who is norville?

An artist and designer in Lake Oswego, Oregon. He spent years in big tech, leading experience design for sites like Intel.com, then left to put more of his time into making things by hand.

What’s his background in art?

He used to manage NIMBY, an art space in West Oakland where a lot of Burning Man art got its start. He’s shown his art in New York, San Francisco, Oakland, Portland and Lincoln, Nebraska, and he has hand-built 26 books, each a fully designed remake of a book he wanted to understand better. The books have won a bunch of awards.

What else does he make?

Traditional puppets, five board games including Race Cards, and smoke rings fired from homemade vortex cannons with C.A.T.S.S. He makes music most days, too.

Why give the art away?

He’s been making art his whole life. He started selling pictures for a quarter when he was five and hasn’t gotten much better at selling since. Letting people take it skips the booth and the price tag, and turns the person who finds it into part of the piece.

About

norville makes Art in Lake Oswego, Oregon. But not in the lake.

He is in search of a creative life. Failing at everything else, he’s driven to street art. Most of it starts from the same habit: to understand a thing, he makes it again. He separates what a work is trying to do from the object itself, then rebuilds the object until the intent shows. Most days he makes music.

Other projects

  • Project WildflowerWhere norville works.
  • C.A.T.S.S.Circular Aerial Temporary Sculpture Society. Smoke rings fired from homemade vortex cannons, from a coffee can up to a 55-gallon drum.
  • One Two TreeA tree identification guide norville designed to learn the trees of the Pacific Northwest.
  • The Foozle TransformationsA little fun with math.
  • Finish RaceWhat if… with no shame, guilt or gotchas, we could take apart the myth of race in 29 cards?

Contact, if you must